Album Starch On! from amylsacks

Blue Seal Enriched Bread Ad, 1958

nobody@ipernity.com (amylsacks) — Fri, 15 May 2026 19:27:57 +0000

Homemakers in North Carolina and Ithaca remain full of Wonder, however.

From Good Housekeeping magazine.

B & W/Duotone Ads, 1950s

nobody@ipernity.com (amylsacks) — Sat, 13 May 2023 08:00:43 +0000

I didn't plan for the recurring hat motif. It just happened. Also, that "dad" at the upper right is clearly the crusty old Doc from Murder She Wrote. Anything to pay off those medical school bills, I guess.

Left side: Sunset magazine, April 1950

Center: Family Circle, September 1953

Right: Good Housekeeping. September 1957

3 Moulins/3 Molens Pamphelt (2), c1960

nobody@ipernity.com (amylsacks) — Mon, 27 Dec 2021 07:59:20 +0000

amylsacks has posted:

The flip side of the fold-out, in both Dutch and French, I believe.

Does anyone know more about this "3 Mills" company? I'd love to hear from you.

(When I first posted these several years ago, the sizing was off. I'm re-posting them now because I can't get the "Replace" function to work anymore. :( )

3 Moulins/3 Molens Pamphlet (1), c1960

nobody@ipernity.com (amylsacks) — Mon, 27 Dec 2021 07:59:17 +0000

amylsacks has posted:

I don't know where I got this particular fold-out, and I can only guess about the year. It appears to be promoting rolled oats (or oat malt, or oat flakes) for use in cereals, baked goods, and soups.

A Book About Bread (2), c1950

nobody@ipernity.com (amylsacks) — Mon, 14 Sep 2020 06:57:29 +0000

amylsacks has posted:

Most of these pages were too faded and brittle for the scanner. But at least "Queen Of Puddings" survived. (By the way, in the U.S.A., this version is known as "Old Bread a la Reddy Kilowatt."

Originally posted to flickr on January 29th, 2011.

A Book About Bread, c1950

nobody@ipernity.com (amylsacks) — Mon, 14 Sep 2020 06:57:25 +0000

amylsacks has posted:

There's lots and lots of starchy sermonizing in here. Someone slip me a croissant so my stomach doesn't start growling halfway through.

Front and back of a 16-page promo, published by Good Housekeeping, "In association with The Flour Advisory Bureau."

Wonder Bread Leaflet, c1940

nobody@ipernity.com (amylsacks) — Fri, 20 May 2011 06:30:28 +0000

amylsacks has posted:

Imagine if you were carrying on like this with a loaf of bread and the spouse came home unexpectedly. And then you had to tell him that you'd joined the cult of the "HAPPY WONDER BAKERS!"

Yikes.

(Shown slightly larger than original size.)

Flakorn Corn Muffin Mix Ad, 1957

nobody@ipernity.com (amylsacks) — Wed, 04 Mar 2020 06:01:42 +0000

amylsacks has posted:

All this manly Lenten glory can't hide the fact that Dad's special magnetized cuff links are missing.

From the March issue of Everywoman's magazine.

Ballard Biscuits Leaflet (2), c1935

nobody@ipernity.com (amylsacks) — Wed, 13 Nov 2019 23:09:01 +0000

amylsacks has posted:

Okay, I admit it. The main reason I posted this is because they used the word "Tunaroom." This is my new favorite word of all time.

(Shown slightly larger than original size. Originally posted to flickr on February 14th, 2011.)

Ballard Biscuits Leaflet, c1935

nobody@ipernity.com (amylsacks) — Wed, 13 Nov 2019 23:09:01 +0000

amylsacks has posted:

They say you never see the giant falling bread product with your name on it...

Front and back of a promotional leaflet published by Ballard & Ballard Co., Inc. Jersey City, NJ & Louisville, KY

(Shown slightly larger than original size. Originally posted to flickr on February 14th, 2011.)

"Delicious Mueller's Recipes" (2), c1955

nobody@ipernity.com (amylsacks) — Mon, 04 Apr 2011 20:03:48 +0000

amylsacks has posted:

Inside of the same leaflet, from the land that seasoning forgot. And don't try to tell me that nobody in Jersey City had ever heard of basil and oregano. I won't believe you.

"Delicious Mueller's Recipes", c1955

nobody@ipernity.com (amylsacks) — Mon, 04 Apr 2011 20:03:46 +0000

amylsacks has posted:

Outside of a promotional leaflet published by C.F. Mueller Co., Jersey City, NJ.

My Mom never used her wedding silver to serve us Mac 'N Cheese. That probably explains a whole lot of things.

Crown "Best Patent Flour" Leaflet, c1940

nobody@ipernity.com (amylsacks) — Thu, 19 May 2011 21:36:31 +0000

amylsacks has posted:

Okay, the baked goods don't look like much, but I love her peppy chef's toque. Front portion of a promo from Crown Mills of Portland, Oregon.

Ballard Biscuit/Roll Ad, 1950

nobody@ipernity.com (amylsacks) — Wed, 15 May 2013 17:04:41 +0000

amylsacks has posted:

Refrigerate one, freeze the other. Or just purchase only one variety at a time so you don't get confused.

From the May issue of Family Circle magazine.

"Time For Breakfast," 1950

nobody@ipernity.com (amylsacks) — Sun, 12 May 2013 06:38:58 +0000

amylsacks has posted:

Across the page, there's a helpful chart, but frankly I lost interest once I confirmed that there were no Bloody Marys involved. :/

From the May issue of Family Circle magazine.

Busy Baker Cracker Ad, 1953

nobody@ipernity.com (amylsacks) — Tue, 30 Apr 2013 05:15:35 +0000

amylsacks has posted:

"Thank you for choosing me to be 'Miss Busy Baker.' To show my gratitude, I'll down half a box of these while whistling the opening of Mahler's Eighth Symphony."

From the September issue of Family Circle magazine.

"Look! They're All Made With Cereal!" 1953

nobody@ipernity.com (amylsacks) — Tue, 02 Apr 2013 03:28:19 +0000

amylsacks has posted:

"...At the top is Sausage-Cheese Spoon Bread..."

Down my gullet is a preemptive glass of bicarbonate.

Also, Madonna wants her "Puffed-Rice Spaceships" back. :/

From the September issue of Family Circle magazine.

Old London Melba Toast Ad, c1960

nobody@ipernity.com (amylsacks) — Sun, 24 Mar 2013 20:51:37 +0000

amylsacks has posted:

Snark fails me. Except for the awning-striped veggie holder, this display would still look good today. I'm heading out right now to stock up on Melba Toast and Danish Modern... everything.

From Good Housekeeping magazine.

Ten New Ways To Serve Franz Bread (4), c1930

nobody@ipernity.com (amylsacks) — Mon, 26 Nov 2012 06:13:04 +0000

amylsacks has posted:

Above: It's not the size of the cube steak, it's the torque of the fork. (Sorry.)

Below: The Corn Loaf picture is remarkably trippy considering that there's no color involved. The recipe for [ahem] "very hot, well-seasoned White Sauce" is on the back of the card.

Other recipe cards feature Chicken and Ham Shortcake, Party Sandwiches, French Toast DeLuxe, Broiled Sausages on Deviled Toast, and Scotch Woodcock. (Hey, I'm not responsible for the name. I think it's a savory version of bread pudding, kind of.)

For more Franz-related ephemera, look here.

Ten New Ways To Serve Franz Bread (3), c1930

nobody@ipernity.com (amylsacks) — Mon, 26 Nov 2012 01:39:52 +0000

amylsacks has posted:

Above: Not sure what the "Irish" component of Betty is, but you've gotta' love that Thirties food styling. Looks soooo trippy, even without color to help it along. (The recipe for Orange Sauce is on the back.)

The back of the lower card offers variations on the DeLuxe Bread Pudding pictured here.